REEM ACRA
FW24
LOOKBOOK & WEB CAMPAIGN
CREATE AN IMAGE-DRIVEN WEB CAMPAIGN & LOOKBOOK FOR AMERICAN RTW DESIGNER REEM ACRA. DRIPPING IN HER SIGNATURE GLAMOUR WITH EPIC SUPERMODEL-STYLE, BOTH TALENT AND STYLING REFLECT A REFRESHED MODERN ENERGY. SEXY HAIR, CLEAN GLOWING SKIN, AND PROPER FASHION ATTITUDE MAKE PERFECT BEDFELLOWS WITH SPARKLING HAND EMBROIDERIES, LUSCIOUS COLORS, AND HAND-DYED FEATHERS. A CAST OF FIVE UNIQUE WOMEN OWNING THEIR DRAMA FRAMED BY A LUMINOUS OLIVE GREEN LUCITE SET.
creative direction | shoot concept & execution | brand image | styling | casting | beauty direction | production | budget management